Connect your AI to Blinkfire.
Ask Claude, Copilot, ChatGPT, or other AI agents about sponsors, media value, and audiences, then combine the answers with your ticketing or CRM data.
Sponsorship intelligence available to every AI agent you work in.
One connection. Everything Blinkfire measures.
MCP is the open standard AI assistants use to reach outside data. Connect Blinkfire once and your assistant can query it the way it queries anything else you've connected.
MCPModel Context Protocol
Connect sponsor exposure to real results.
Blinkfire shows where your sponsors appeared and what that exposure was worth. Your ticketing, web, and CRM data shows what fans did next. Your AI can look at both at once.
Three places to connect the dots.
On your website, in your app, and on matchday, Blinkfire measures the sponsor exposure and you already track what fans did. Put them together to see how a sponsorship lines up with sessions, sign-ups, or ticket sales.
Web
Sponsor placements on your site and what they're worth
Web analytics, like sessions, page paths, and conversions
App
Sponsor placements in your app and what they're worth
App analytics, like installs, sessions, and in-app activity
Matchday
In-stadium signage exposure and attendance
Ticketing data, like sales, scans, and buyer history
Everything else Blinkfire measures
Already in your account. Nothing to set up.
- Social
- Digital
- Broadcast
- OTT & streaming
- TV earned media
- Talent & roster channels
- Audience & demographics
- Inventory
- Rate card
- Pricing insights
- Benchmarking & rankings
- + more
Other data you can add
Anything else your team already works with.
- CRM
- Purchase history
- Retail & POS
- Merchandising
- + more
Drop a file into the chat, like a week of ticket sales or a conversion report, and your assistant compares it with your Blinkfire data on the spot. No setup needed.
If your data is too big for a file, send it to Blinkfire and we'll connect it to your sponsorship data for you. Then it's ready every time someone asks.
“Did the partner campaigns with the most engagement also sell more single-game tickets?”
“Which sponsorships line up with the weeks our conversion rate goes up?”
“Across all our clients, where is sponsored content beating organic?”
Ask the question nobody can answer fast.
Every team gets asked whether sponsored content is dragging engagement down. Getting a real answer normally takes an analyst a day of exports. Ask your assistant instead.
You
Are our sponsored posts actually hurting engagement? Break it down by platform for last quarter.
Your assistant · via Blinkfire MCP
Queried Blinkfire · 9,008 posts · 11 platforms
No — they're outperforming. Branded posts were 73.4% of what you published but drove 81.0% of total media value.
| Platform | Engagement | Branded share of value | eCPM |
|---|---|---|---|
| 389.7M | 82.1% | $38.50 | |
| TikTok | 97.4M | 71.0% | $19.96 |
| 56.0M | 68.3% | $8.48 | |
| X | 19.5M | 53.6% | $18.89 |
| YouTube | 2.3M | 89.8% | $11.76 |
Two things worth flagging. TikTok converts hardest — 14.9% engagement per impression against Instagram's 2.9% — but carries the lowest branded share of the big four, so there's room to sell into it. And game-day posts engage at 293% of baseline, which is where most of the unbranded content sits.
Live Blinkfire data, one quarter, one question.
It doesn't stop at the answer.
Most connectors let an assistant read your data. Blinkfire MCP can also take the next step, so your team can act on what it finds without opening a dashboard.
Ask
“Which branded posts drove the TikTok lift?” Your assistant already has the performance history — no export, no re-explaining the account.
Analyze
Rank on engagement, media value, and engagement per impression, and separate game-day content from everything else.
Act
Build dashboards using Blinkfire data, so it's ready to share with your partners.
Put your sponsorship data in the tool you already work in.
Get started
Skip the exports.
Connected in three steps
No developer required. If your team has one, the same data is available through the Blinkfire API, warehouse adaptors, and scheduled exports.
-
1
Add Blinkfire as a connector
In Claude, Copilot, or ChatGPT, connect Blinkfire and sign in with your existing account.
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2
Ask your first question
Everything your account is licensed to see is available immediately — no setup, no modelling, no dashboard to build first.
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3
Bring your own data in
Add your ticketing, CRM, web, or retail data to the same conversation and ask questions that span both.
Your account's rules, not the agent's
Connecting an AI assistant doesn't widen what anyone can see.
Questions people ask before connecting
Blinkfire MCP connects AI assistants like Claude, ChatGPT, and Copilot to your Blinkfire account. Instead of exporting data and pasting it into a chat, you ask a question and your assistant pulls the answer straight from Blinkfire's social, digital, broadcast, and in-stadium data.
Yes. Once you connect Blinkfire in Claude, you can ask about sponsorship performance, media value, audiences, and assets in plain language, and Claude answers using your Blinkfire data.
Yes. Add Blinkfire as a connector in ChatGPT and you can ask about your sponsorship data right in the chat.
Yes. Teams that work in Microsoft tools can ask Copilot about their Blinkfire sponsorship data without switching apps.
Yes, and that's where it's most useful. Share your ticketing, CRM, purchase, web, or app data in the same chat and your assistant can compare it with your Blinkfire data. You don't need to upload anything to Blinkfire first.
Anything you'd normally build a dashboard for. For example: which partners drove the most media value, how branded posts compare to unbranded ones, which platforms or assets are underperforming, how you stack up against competitors, and how all of it lines up with your own business results.
Your assistant signs in with your Blinkfire account and follows the same permissions you already have. It can only see the data your account has access to.
No. Connecting Blinkfire in Claude, ChatGPT, or Copilot takes a few clicks in their settings. If your team does have developers, the same data is also available through the Blinkfire API, warehouse adaptors, and scheduled exports.
Connect your AI to the business of sports.
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